THE FUTURE OF HARD TEA

ROJUN

Premium Lychee Black Tea Rum. High-recognition flavor meets spirits-based sophistication. Reimagined for the wellness-conscious generation.

ROJUN LYCHEE <10g Sugar 4.5% ABV Traditional Asian Flavors Premium Rum Base

A Different Kind of Hard Tea

<10g Sugar

Naturally sweetened with Monk Fruit. No aftertaste, no compromise.

4.5% ABV

Sessionable strength. Perfect for any occasion.

Premium Rum Base

Spirits-based sophistication, not malt-based sugar bombs.

Traditional Asian Flavors

Lychee Black Tea. Authentic, high-recognition taste.

The Category is Broken

☠️

The Old Guard

Malt-based "Sugar Bombs" like Twisted Tea (20-30g per can). Generic artificial flavors and "frat-house" branding that alienates modern professionals.

23g Added Sugars
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The Rojun Relief

Rum-based sophistication. Under 10g of sugar naturally sweetened with Monk Fruit. Elegant, minimalist Asian-inspired design.

<10g Sugar

An Explosive $69.2B Opportunity

The RTD alcohol market is growing with a projected 5.8% CAGR through 2034

2024: $27.9B
2034: $69.2B

Revolutionizing Tea.

Join us in the Rojun journey.

Launching Q1 2026
Starting in San Francisco
Get in Touch